n guy. A bloke is a Joe Public, a random punter — any old fellow off the street. Unlike “guy,” however, it can’t apply to your friends. You can’t walk up to a group of your mates and say “Hi blokes, what’s up?” as they’d all peer at you as if you’d been reading some ill-informed, cheap dictionary. Without question, the most common usage of the word is in the phrase “some bloke in the pub.”